This Is Xerva

We love data. Data loves us.

Who Are We

We are a team of BI specialists by trade and BI enthusiasts in general based in Silicon Slopes, Utah.

Our Mission

Conquer data chaos by arming businesses with the power of Done-For-You Data Warehouses!

What We Do

We build and maintain your data warehouse for you so you can focus on your core business functions.

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BI Projects Completed
Metrics Supported
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Meet our founders

Nate McMurtrey

Founder, CEO

Nate McMurtrey is the visionary. His love of using data to solve businesses problems inspired him to study accounting. When a mentor introduced him to data warehousing, Nate M instantly knew he’d found his true calling.

Soon enough, Nate M made the switch and got a new job as a BI director at OrangeSoda. After building his first data warehouse, Nate M began working as a freelance data warehouse consultant.

Nate Allphin

Founder, Senior BI Consultant

Nate Allphin is the relationship builder and tech expert. He graduated from BYU in 2002 with a degree in business management (with an emphasis in information systems) just as the internet bubble burst. Times were tough, but he landed a job as a data analyst for a startup.

Nate A became a DBA and eventually met Nate M at OrangeSoda, where they developed their friendship and mutual interest in data warehouses.

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Our "origin story"

It was 2014, and businesses were being plagued with serious data chaos: slow and/or conflicting reports, tedious manual data entry, crushing technical debt, and high BI team turnover. Spreadsheets and viz tools were affordable but usually inadequate alone, but the only other option was to hire a team of developers to build and maintain an expensive homegrown data warehouse.

Two BI consultants, Nate McMurtrey and Nate Allphin, knew there had to be a better way–a middle ground where businesses could have the power of a custom data warehouse at an affordable price. “The Nates” immediately decided to pool their collective data warehouse smarts to find a solution.

Together, The Nates came up with a plan to start offering “Done-For-You” Data Warehouses, the ultimate remedy for data chaos. Rather than rely on investors, The Nates scraped together everything they had and bootstrapped the new venture. Thus, Xerva was born!

Today, The Nates’ vision is a reality. Xerva is growing fast, with a rapidly growing roster of happy clients. Businesses that need more than spreadsheets and viz tools to manage their data but can’t afford a homegrown data warehouse finally have an option that makes sense! Data chaos is being conquered and beautiful, timely, actionable data will soon reign supreme!

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